Benefits to your business of web standards

Web standards will help your web site to succeed

Using web standards in your website redesign or from the bottom up will give your business these benefits:

  • Your site will take up less space on a server, meaning cheaper hosting deals.
  • It will be downloaded to customers more quickly, so they won't move to a competitor.
  • The site will be easier for google, yahoo and MSN to list.
  • The look of the site can be changed much more easily and quickly.
  • Your website can be viewed by disabled users.

Semantic HTML is web page code created using web standards. The relative importance of objects on your web page like headings are easily understood by search engines.

The small example below shows how the web designer can write you code so that it contains meaning that a search engine like google can understand.

Good practice for the main heading on a web page using the <h1> tag which search engines know means the main heading of the web page.

<h1>My page topic</h1>

Bad practice below does not give the search engine a clue as to the significance of the My Page Topic text.

<span class="heading class">My page topic</span>

Search engines love the use of correct web page coding and the use of semantic HTML. If you need to change your non-standards compliant website to a better one made with web standards but want to maintain a similar quality of design get in touch now. We can make a CSS (cascade style sheets) based layout for and keep the same branding and look.